John Grubb

Summit Venture Management


As the founder of Summit Venture Management, John consults with and invests in private food and beverage related businesses. John has over 30 years of experience as a marketing and strategy executive in the consumer products world. His executive leadership experience includes over 15 years in food manufacturing, multi-channel retail, and electronic contract manufacturing. As well, he has over 15 years of experience in business and brand growth strategy consulting – most recently as Managing Partner of Sterling-Rice Group (SRG) in Boulder, Colorado.

At SRG he ran the research, strategy, and innovation practice leading client assignments for a range of private equity owned brands as well as for global leaders in CPG including, Bayer, Campbell’s, Johnson & Johnson/McNeil, Mars/Masterfood, Nestlé, and Unilever. He also led growth strategy and innovation work culminating in the acquisition of Annie’s Homegrown, Atkins Nutritionals, Bolthouse Farms, Boulder Brands, and other high-growth natural products companies. John began his consulting career at Bain & Company

John has deep experience in health and wellness, natural, organic, and functional food and beverages. He is a frequent speaker at industry conferences such as The Grocery Manufacturers Association, Natural Products Expo, Healthy Foods Europe, NBJ Summit, Food Leaders Summit, and many others.

He has extensive private company governance experience having served on many Boards. He also recently completed a 5-year term on the Board of Advisors for the Yale Center of Customer Insights and currently serves on the Board of Naturally Boulder.

John’s MBA is from the Yale School of Management.


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