Mission Accomplished: How to Work with Influencers to Craft the Right Story for Your Brand
- Thursday, 09/14/2017: 11:45 AM - 1:00 PM
- Room: Hilton, Holiday Ballroom 2
Your story is your brand … how are you telling it—and who are you most passionate narrators? During this session, we’ll explore the importance of content to the success of your natural products company and why/how to partner with influencers to communicate your message. We’ll highlight case studies and best practices for identifying partnerships that are aligned with your brand mission to help you craft a unique storytelling strategy.