With over 20,000 people in one building, it is our goal to ensure the safety of and enjoyment for all attendees and exhibitors at the show. We appreciate the cooperation of all who attend or otherwise participate in the event ("you") in adhering to the show policies below.
Admission Policy/Required Proof of Business
All persons planning to attend Natural Products Expo (the “Show”) must be registered with New Hope Natural Media (“Show Management”), a division of Penton Media, Inc. (“Penton”). The Show is a private trade show open to the trade only, and not open to the public. Individuals who cannot document their direct, professional affiliation to the trade are not qualified to attend the Show.
Click here for a complete list of business type definitions and pricing.
Announcements are only made for lost children. Message boards and lost and found are available at the Show Office. We encourage attendees to designate a meeting spot in case your group becomes separated.
Anyone 16 years and older must qualify to register as an attendee or exhibitor and will be required to show business proof (for examples, click here). Children 15 years and younger are required to have a Children's Badge and must be under adult supervision at all times. Children found without adult supervision will be escorted from the Show floor and taken to the Show office, and their badges will be confiscated. If we are unable to reach the registered adult, we reserve the right to contact the local police department to supervise them. You will be required to present proof of age (i.e., birth certificate, government/state issued ID). Only one Children's Badge will be issued per registered adult. All Children's Badges must be picked up at the child care office. No one under 18 years of age will be allowed on the Show floor during move-in and move-out. Childcare Information and Registration.
Sample Bag Policy
It has been determined from both attendee and exhibitor feedback that one sample bag per day is sufficient for buyers to bring home product and literature from the Show floor. Therefore, each attendee is permitted to exit the Show floor with one sample bag per day. Additional bags will be donated to local food banks and charities. At the close of the Show on Sunday, exhibitors can donate their remaining product to the local food bank or authorize an attendee to take the product with them. In the instance an exhibitor would like to authorize an attendee to take a large quantity of product samples that exceed more than one sample bag, the exhibitor and attendee must visit the GES Service Center prior to the close of the Show floor at 4:00 pm. At this time, the exhibitor must complete either an Outbound Material Handling Form to send the product home with the attendee or a Bill of Lading to ship the product to the attendee. GES will provide further instructions to the attendee on pick-up location and time. Product may not be sold to an attendee.
Literature, Product Distribution
Company promotion, sample and literature distribution by exhibitors must be done within their contracted exhibit spaces, with the exception of designated sponsorships and marketing opportunities. Only contracted exhibitors are permitted to promote their products, services or company at the Show. Unless a marketing opportunity (i.e., sponsorship, showcase, exhibitor-presented seminar) has been contracted by the exhibitor, all company promotion and product sampling must occur within the contracted booth space. This includes, but is not limited to "roaming" characters, handing out flyers, approaching exhibitor booths to sell products, leaving and/or distributing product information in public spaces and Show floor aisles, all of which are prohibited. Exhibitors found doing so will be sent back to their booth space and materials left will be recycled. Attendees will be asked to leave the Show and forfeit their badges. Any "suitcasers" should be reported to the Show Office.
Meetings, Events & Seminars
All meetings, events and seminars must be registered with Show Management. Meetings, events and seminars not designated or organized as a part of the Show are not permitted during Show floor hours or Expo hosted events. Events, seminars and meetings must be registered and approved by using the Exhibitor Hosted Events Form. Exhibitors have the option to publish their meetings or events on the Expo website or indicate on the form it is a private event. If it is indicated as a private event, it will not be published on the website. Exhibitors wishing to organize a seminar are encouraged to do so through the Exhibitor Presented Seminar program, in which they receive promotion to all Show attendees through the website, and onsite schedules and signage (deadlines apply).
All Show areas are non-smoking. Anyone who wishes to smoke may do so outside of the building. We appreciate your cooperation.
Animals are not allowed at the Show. The only exception is for service animals, which must be kept under control at all times. Please contact Customer Service with questions.
Any attendee of the Show—including exhibitors and/or qualified press—who wishes to photograph or film at the Show is required to check in at the Press Room onsite to sign a waiver and receive authorization upon each day of filming.
Live TV and nationally syndicated film crews must check in at the Press Room to receive an authorization sticker and must be escorted by a member of the Press Room staff in order to photograph and/or videotape at the Show.
Photographers and videographers are required to obtain permission before filming and must refrain from filming those who do not grant permission. Exhibitors who do not want the press to photograph or videotape their booths should inform the Press Room staff onsite.
Qualified press who have obtained press passes and are photographing and/or filming at the Show may not, under any circumstances, solicit payment from exhibitors for service. Those who are found to be soliciting payment will have their press passes immediately revoked and may be banned from future events.
Private consultants who are paid by an individual company are not eligible for a press badge and should request a badge from the sponsoring company. See Press Room personnel for complete information on qualifying for a press badge. Exhibitors and their private consultants are permitted to photograph and videotape their own booth(s) only.
Filming, videotaping and photography are prohibited at all events, education and seminar sessions, including keynote presentations. Exhibitors and their private consultants may film, photograph and/or videotape their own exhibitor-presented seminar(s) only.
No other photography or videography is permitted. We reserve the right to refuse entrance to any photographer/videographer.
Each exhibitor and attendee of the Show (i) authorizes Show Management (and its officers, directors, officials, employees, agents, contractors and representatives) to photograph and/or record all or any part of the Show and (ii) grants Show Management the worldwide, perpetual, royalty free right and license to reproduce, distribute, transmit, publicly perform and publicly display all such photographs and recordings, including without limitation, the name, images and likenesses of attendee or exhibitor contained therein (and any derivative works thereof) in any medium (now existing or hereafter developed).
Rolling Carts & Strollers
For safety reasons, rolling carts, rolling bags, strollers, and bags with wheels are not permitted on the Show floor during Show floor hours, except where such rolling carts or bags are a medical necessity. Coat Check is available to store these items. Exhibitors may roll in small briefcases and small backpacks prior to the Show floor opening each day from 7:00-10:00 am. Please go to the Show Office with any onsite questions or needs. If rolling bags are found on the floor, the attendees may be asked to leave the Show floor and may have their badges confiscated.
Badge Reprint Fee
In the event that you lose or forget your badge, there will be a reprint fee for a replacement badge. To have a replacement badge printed please go to registration with your identification, and one will be printed for you for as detailed below:
Reprint Badge fees are:
Identification Policy/ Right to Verify Identity
Identification is required at all times while attending the Show. It will be required for entry to the Show at all times. Show Management reserves the right to verify the identity of any persons accepting and/or using a Show badge. Any person found using another person's badge will have the badge confiscated and will be asked to leave the premises or correctly register.
Badge Name Changes
No name changes on badges will be accepted after a badge has been printed.
There will be no refunds for any reasons.
Hold Harmless Policy
You hereby agree to defend, indemnify, and hold harmless (and to the maximum extent permissible under applicable law, you hereby expressly release and discharge) (i) Penton and its equity owners and affiliates; (ii) the Show facility and its owners, affiliates, lessors and lessees; and (iii) official exhibit service contractors and security services (all of the foregoing in clauses (i) through (iii), collectively, “Show Providers”), and each of their respective officers, directors, officials, employees, agents, contractors, and representatives (collectively, “Representatives”) from and against any and all alleged and/or actual claims, actions, lawsuits, proceedings, damages, penalties, demands, losses, expenses, fees (including reasonable attorney fees), costs or liabilities of any kind or nature whatsoever (collectively, “Claims”), including but not limited to any Claim for property damage and/or personal injury, in connection with, caused by or arising out of the attendance at and/or participation in the Show by (A) you, (B) your Representatives (or any other party acting on your behalf), or (C) any of your servants, invitees, patrons or guests (all of the foregoing in clauses (B) and (C),collectively, “Related Parties”), whether as a result of (i) your or any Related Party’s act, omission, negligence or willful misconduct, (ii) your or any Related Party’s violation of any policy of, or breach or alleged breach of any agreement with, Penton or any other Show Provider, (iii) your or any Related Party’s violation of any applicable law, regulation, rule, or ordinance, (iv) your or any Related Party’s infringement of any third party rights, including without limitation, the infringement of any patented, trademarked, franchised or copyrighted music, materials, devices or dramatic rights used or incorporated in the Show by you or any Related Party, or (v) otherwise, and in each case, whether or not foreseeable. This provision shall survive any termination or expiration of this agreement.
Right to Deny or Remove
We reserve the right to deny admission to, or remove any party from the Show for any reason.
All Show policies are subject to change in Show Management’s sole discretion.